How to Master Wayfair Way Day - Collective Voice Blog
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How to Master Wayfair Way Day

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Wayfair’s biggest sale of the year is coming…and it surely won’t disappoint. Although Way Day does not take place until October 25-26th, Creators can start speaking up to 80% off home favorites now! Prep your followers to stuff their carts and tease the upcoming event in your content.  

Earn up to 12% commission now through the 26th (normally 7%)


Our Expert Earning Tips

Consider what worked in the past

Check your analytics from Way Day 2022 (10/26 – 10/27) to see what products, categories and brands got the most clicks and sales. Add the top performers to your content strategy for this year.

Download the Linkit Chrome Extension

It’s a browser extension that allows you to link directly from a retailer website on desktop (without leaving the page!) Install it here for fast linking. 


Don’t forget about mobile linking!

Running around on your phone? Download the Collective Voice App to link on-the-go, plus check your performance and update your strategy real-time. Download now. 

Consider categories and top products

Refer to Wayfair’s  Special Offers page for tiered commission rates on fashion, home, beauty and more.

Take advantage of Lists

As you browse for items to share for the event, save your top picks with Lists – then easily refer back to them when the posting frenzy begins.

Create a TapTo.Shop

Add in a dedicated Way Day section. Don’t forget to share your TapTo.Shop link on all your platforms for followers to easily shop through.

Last Year’s Bestsellers
Content Ideas
  • Now is the time for that home upgrade! 
  • Home office finds 
  • Bedroom Way Day deals
  • Home styling tips with Wayfair Way Day favorites! 
  • The best holiday decor on major sale
  • Holiday gifts for the homebody